The smartphone trade is in a bizarre spot as of late. All through 2022, we have seen unhealthy information for producers. Whilst some nice Android telephones hit the market, shipments continued to say no amid financial turbulence and customers holding onto older gadgets for longer. These tough waters are sure to shake up plans for future gadgets, as we have just lately seen with Samsung’s plan to emulate Apple’s success within the high-end. It appears like Samsung is not alone on this race to beat the iPhone, although. A leaked potential roadmap for Pixels via 2025 suggests Google has some large concepts in retailer for its future telephones.


The oldsters at Android Authority revealed a leaked model of Google’s plans for the subsequent three years of {hardware}, beginning with two new gadgets for early spring and main all the best way into the autumn of 2025. As with every leak — particularly one as far out as this — it is vital to take all of this with a large grain of salt. This roadmap exhibits the corporate seeking to develop its Pixel lineup dramatically, all whereas diminishing its give attention to lower-end, extra inexpensive fashions. It is actually a bet for Google, but when this report is right, we may very well be taking a look at an entire reinvention of its smartphones.

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2023: Pixel 7a, Pixel Fold, and the Pixel 8 sequence

Let’s begin with 2023, although, which solely accommodates a few surprises. Android Authority’s report begins with a Google I/O-timed launch for the Pixel 7a and the Pixel Fold. That is consistent with current rumors for the corporate’s first-gen foldable, all whereas becoming the same old timeframe for the A-series. Each telephones have seen substantial leaks in current months, with the Pixel 7a sounding like an incredible substitute for its predecessor. Regardless of the rumored addition of wi-fi charging and a 90Hz show, count on the 7a to stay at its $449 price ticket for yet one more yr.


As for the Fold, it appears like these reviews of an $1,800 price ticket have been certainly true. Anticipate to shell out for Google’s futuristic foldable — particularly if you wish to see additional refinements down the street.

The Pixel 8 and eight Professional will hit cabinets subsequent fall, and though we do not know many specifics, it appears like one other era of small adjustments for Google’s flagship sequence. Maybe the one shock aspect is a smaller type issue for the Pixel 8; we have already seen the Pixel 7 slim down from its predecessor, and this is able to be one other step in that small flagship route. The Pixel 8 Professional would retain its bigger dimension.

2024: Pixel 8a and the Pixel 9 sequence

Nonetheless with us? Nice, as a result of it is in 2024 the place issues begin to get difficult — and, on this author’s opinion, slightly fuzzy. First, Google is not sure whether or not it plans to launch a Pixel 8a (codenamed “akita”), or if it might transfer the lineup to a biannual launch schedule. It is our first signal of the corporate making an attempt to reflect Apple’s technique with the iPhone SE, and admittedly, it is a horrible plan.


By all accounts, the A-series has been a large success for Google — in reality, it was the Pixel 3a that basically obtained the ball rolling for the corporate. Pulling again on this sequence to give attention to dearer flagships is certain to frustrate a devoted fan base of A-series consumers. Reportedly, a Pixel 8a launch all comes all the way down to how the Pixel 7a sells, but when it does make an look in 2024, be prepared for a worth hike. Though this roadmap particulars nothing concerning the telephone’s specs, it’d see a worth hike as much as $500.

In the meantime, the Pixel 9 sequence is about to develop. Along with an everyday Pixel 9 (no codename on this) and the Pixel 9 Professional (“komodo”), Google desires to launch a small model of the Pixel 9 Professional. At 6.3″ this mannequin (codenamed “caiman”) would successfully be the scale of the present Pixel 7, however with the entire extras that usually depart customers choosing the bigger mannequin. It is yet one more Apple-inspired transfer, as Google appears to chase the success of telephones just like the iPhone 14 Professional and Professional Max.

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Oh, and as for a possible Fold successor? Google has a second-gen mannequin within the pipeline — no shock there — however relying on how the Pixel Fold does in 2023, it might get scrapped altogether. Contemplating how tough the corporate’s first-gen {hardware} normally arrives and the $1,800 price ticket, it is arduous to see how the Pixel Fold finally ends up a gross sales success, however you by no means know. That is a query for when {hardware} lastly lands on retailer cabinets.

2025: A clamshell Pixel Fold and the Pixel 10 sequence

Lastly, a peek into what 2025 might seem like. Of all the weather on this report, it is vital to take this lineup without any consideration. It is practically three years out and affords two diverging paths for the corporate to take, which implies something is feasible.

In each situations, Google desires to launch 4 flagship telephones, however what the lineup appears like depends upon yet one more foldable. This time, it is a Galaxy Z Flip-esque Pixel Fold, set to launch within the fall of 2025. That is practically six years after Samsung’s authentic clamshell system, giving considered one of Google’s rivals the prospect to iterate on the idea for seven generations by the point this arrives.


It is also up within the air. If Google does launch its Pixel Flip (for lack of a greater codename), it might arrive buoyed by a typical Pixel 10 and two Pixel 10 Professionals accessible in bigger and smaller sizes. If the clamshell system will get scrapped, it might be changed with a bigger commonplace Pixel 10 — suppose the iPhone 14 Plus. It is an odd transfer, contemplating current noise surrounding how poorly Apple’s Mini substitute has bought. It is uncommon to see anybody on-line clamoring for a Pixel 7 Professional-sized mannequin with out the telephoto lens and different Professional-exclusive options, however maybe its stance within the Android market might result in a distinct final result.

2025 might additionally maintain yet one more Pixel Fold successor, although once more, this depends upon how properly the first-gen unit performs.


Personally, I feel the give attention to competing head-to-head with Apple utilizing its rival’s technique is sure to be a messy transfer. Google ranks far behind Apple and Samsung in gross sales — a recent report urged the corporate had bought lower than 30 million Pixels for the reason that authentic launched in 2016. It is arduous to see how flooding the market with extra (and dearer) gadgets would enhance figures, although with much less Android competitors than ever earlier than, something’s attainable.

On the finish of the day, the telephone trade can change on a dime. We’re nonetheless in an financial downturn, one loads of analysts count on to evolve into an out-and-out recession subsequent yr. A give attention to releasing extra high-end telephones may very well be dangerous — particularly as customers proceed to carry onto their gadgets for longer durations of time. Finally, solely time will inform how a lot of this report is correct, however one factor’s for certain. Both approach, Google has large plans for the Pixel sequence; do not count on to see it present up within the graveyard any time quickly.